ᕦ(ò_óˇ)ᕤ We don’t start with style. We start with strategy. Clarity before colour palettes. Alignment before assets.
At Studio Neubau, every project begins with understanding — and builds a strategic system that reflects who you are and what you stand for.
We help thoughtful brands articulate their purpose, clarify their voice, and design experiences that resonate — visually, verbally, and digitally. Whether you’re starting fresh or evolving something existing, our work is structured, collaborative, and grounded in emotional and strategic clarity.
START WITH STRATEGY
Clarity before colour palettes. We’ll help you find the words, structure, and direction to build a brand with purpose.
This phase is where we decode what your brand is really about — and translate it into tools you can use. We combine emotional clarity with strategic structure: who you're for, what you offer, and how it should feel to engage with you.
You'll leave with alignment, direction, and a Reverse Creative Brief that guides every decision that follows.
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✳ Discovery workbook + strategy session(s)
✳ Brand values, behaviours, and voice
✳ Audience and positioning clarity
✳ Messaging pillars and tonal direction
✳ Reverse Creative Brief
✳ Visual toneboard + look & feel keywords
Note: This is a strategy-first engagement — no design or copy writing yet. But it's what makes the design work.
BUILD YOUR IDENTITY
Strategic systems, not just logos. Designed to last — and built to feel like you.
Our brand identities are built to express what’s already true — not to decorate. We start from the brand foundations, then create a flexible, strategic visual system that brings your message to life across every platform.
Whether we’re refining an existing brand or creating something new, our goal is simple: make it clear, make it resonant, make it yours.
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✳ Logo suite (primary, icon, lockups)
✳ Typography + colour system
✳ Visual language + creative direction
✳ Usage guidelines + mockups
✳ Brand rollout advice + art direction
✳ Optional collateral (e.g. social kits, business cards, signage, etc.)
Note: Best paired with a completed strategy phase — or equivalent clarity.
DESIGN FOR DIGITAL
Web systems built on strategic clarity — not templates.
We don’t just design beautiful websites — we shape digital experiences grounded in brand strategy, behaviour, and user intent. Whether it’s a one-page expression, a project portfolio, or a full business platform, our sites are built to communicate clearly and scale with purpose.
We define the structure, tone, and experience first — then design developer-ready systems that reflect who you are and how you work.
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✳ Site map + information architecture
✳ User journeys + strategic content flow
✳ UX framing and copy prompts
✳ Creative direction and brand mockups
✳ Strategic rollout support
✳ Responsive UI design (desktop + mobile)
✳ Developer-ready handoff (Figma + annotated specs)
Note: We design for custom development. Builds are quoted separately via trusted collaborators or your in-house team. Website design includes structure and visual guidance — but not full copywriting.
↓ READY TO SEE HOW IT ALL FITS TOGETHER? KEEP SCROLLING — OR ENQUIRE NOW ↓
↓ READY TO SEE HOW IT ALL FITS TOGETHER? KEEP SCROLLING — OR ENQUIRE NOW ↓
(｡•̀ᴗ-)✧ APPROACH AND EXPERTISE
Choosing a designer shouldn’t feel overwhelming.
You don’t need a dozen moodboards or a stack of options — you need clarity, alignment, and a thinking partner who can help you define what matters most.
Our process is structured, strategic, and designed to remove friction from day one — so you can focus on building a brand with purpose.
BRAND IDENTITY
Step back from the noise and reconnect with your mission.
We help founders and creative businesses build brand identities with depth — from positioning and voice to how your brand looks, sounds, and behaves in the world.
More than just a logo — we design systems that express who you are and how you want to be experienced.
EDITORIAL + PRINT
Print gives a brand permanence, weight, and tactility.
We create publications and printed collateral with clarity, beauty, and story at their core — whether it’s a cookbook, a lookbook, or a 100-page report.
We draw on decades of design references and editorial systems to create objects that are meant to be kept.
→ Lookbooks, programs, books, reports, stationery, campaign print, point of sale, signage and more
WEB + DIGITAL
Shape your digital presence with structure and intent.
We design websites, guides, and digital assets that feel intuitive, editorial, and on-brand — built with clear UX flows and ready for custom development.
From one-pagers to full brand systems, our work grows with you — not off-the-shelf.
→ Custom web design (for handoff), templates, guides, resource hubs, and more
WHATEVER YOU WANT TO CREATE — YOUR PROJECT DESERVES A team WHO INTENTLY LISTENS TO WHAT YOU WANT TO ACHIEVE ᕕ( ᐛ )ᕗ
↓ KEEP SCROLLING FOR A BREAKDOWN OF OUR DESIGN PROCESS ↓
↓ KEEP SCROLLING FOR A BREAKDOWN OF OUR DESIGN PROCESS ↓
__〆(￣ー￣ ) DESIGN PROCESS
We believe good design starts with clear thinking.
Every project is built on strategic foundations — then shaped through layered, intentional phases. Whether we’re designing a brand, publication, or digital experience, we work in systems, not silos.
① Strategic Foundations
Before anything is designed, we start with clarity.
That means uncovering your purpose, audience, offer, and tone — and aligning on the story you want to tell. This foundation shapes everything that follows, from design direction to messaging and behaviour.
② Verbal Strategy & Messaging
Words shape perception. We help define how your brand sounds and speaks — through tone of voice, messaging pillars, and content prompts. Whether you write in-house or collaborate with a copywriter, we’ll guide alignment, consistency, and resonance.
③ Visual Identity
Once your direction is clear, we bring it to life. We develop a visual identity system — logo suite, type, colour, and supporting assets — that reflects your strategic core. Every output is designed to scale, flex, and last.
④ Creative Direction & Imagery
We guide the look and feel of your brand in motion — from photography to social assets to launch campaigns. We can help art direct your shoot or brief your creative team to ensure visuals are emotionally aligned and on-brand.
⑤ Digital Design & Delivery
Your website is the full expression of your brand — and we treat it accordingly. We design custom digital systems with clear UX, developer-ready UI, and strategic structure. Our designs are built to grow with you, and handed off with care.
Inside, you’ll find a breakdown of our process, project entry points, and what it’s like to work together. We’ll guide you from strategy through to identity and digital — and help you figure out where to start.
Lost in the fog? ヽ(~_~(・_・ )ゝ
You don’t need a full rebrand overnight — just the right place to begin. That’s where Brand Base comes in.
→ We don’t rush decisions — we give you space to make the right one. It starts with a conversation, and a clear look at how we work, where you’re at, and what might help next
（・⊝・∞） STILL WORKING THINGS OUT?
THE FAQS BELOW MIGHT HELP CLEAR THE FOG.
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A brand is more than how you look — it’s how you make sense. We help you define who you are, what you stand for, and how that shows up across every touchpoint. Done well, branding becomes an operating system for your business: consistent, considered, and deeply resonant.
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Our strategy-led brand identity projects start from $14,000. Website design for developer handoff starts from $8,700. A foundational strategy engagement (Brand Base) starts from $5,800. We scope to your real needs — not one-size-fits-all packages.
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We require a 50% non-refundable deposit to secure your place. The remaining amount is split into two equal instalments: one at the midpoint, and one before final delivery. Payment plans are available on request.
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We book limited projects at a time. Your deposit guarantees your spot in our calendar and covers upfront strategy work — from research and discovery through to defining your direction. It protects both our time and your momentum.
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Because we’re not here to make something that just looks good. We’re here to help you think clearly, position wisely, and design with intention. That means getting to the root of your offer, your people, and your long-term goals. We don’t work from guesswork — we work from insight.
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You don’t need more choices — you need the right one. Our entire process builds towards a clear, considered identity. Once we reach design, we already know what matters — and why. You’ll get one deeply resolved concept, with two rounds of refinements. No decoy directions. No fluff.
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If something doesn’t land, we pause and reassess. If the issue sits within the agreed strategy, we’ll deliver one new concept at no extra charge. If the brief or direction has changed, we’ll re-scope with transparency and care.
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Yes. In both brand and website strategy, we map the landscape to help you stand out — not blend in. It’s about positioning your offer, tone, and expression with clarity and distinction.
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Website strategy defines what your site needs to do. UX (user experience) ensures that your visitors can find what they need without friction. Before we design anything, we define structure, tone, and flow — so your site works as well as it looks.
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We’ll help guide your content process — but you’ll need final copy and images ready before we begin design. If content isn’t ready by the agreed start date, we may need to reschedule your project (with a rebooking fee). We’ll keep you on track.
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We provide copy direction, tone of voice, and content prompts — but not full copywriting or photography. If needed, we’ll connect you with writers, photographers, and stylists who align with your brand.
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You’ll handle your own domain and hosting — we’ll guide you through setup and best practices. We’re not responsible for third-party platform issues post-launch.
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We build your site with clean structure and basic SEO setup in place. For deeper SEO strategy or keyword-rich copywriting, we’ll recommend collaborators who specialise in that space.
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Yes — we offer ongoing support for existing clients on an as-needed basis. Every site includes a handover and training session, and we prioritise our past clients for updates, content additions, and refinement work at our standard hourly rate.
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Absolutely. Many of our best collaborations evolve over time. We offer retainer-style support for strategy, design, and long-term advisory work. This suits clients navigating growth, launching new things, or evolving their offer. When you find a thinking partner who just gets it — keep them close.